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chrisbag
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Joined: 8 Dec 2008
Posts: 50
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# Posted: 16 Jan 2009 16:23 · Edited by: chrisbag
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Well im just about at the end of my tether now,
i have spent all day trying different keywords out for a campaign and i cannot find anything that gives me a high quality score. Every one is rated at 1 so im completely confused and really dont know what to do to correct this problem
I really would be very grateful if anyone has any ideas
thanks
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Homeboy
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Joined: 4 Feb 2008
Posts: 219
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# Posted: 16 Jan 2009 19:25
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Here's a video from Stompernet that might be useful:
http://www.youtube.com/watch?v=qLcJx2LGJdg&feature=channel
You should also check out the Stompernet site, they have a lot of other useful info on optimising everything from your website to PPC campaigns...
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Newbie Shield
Joined: 22 Sep 2007
Posts: 2232
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# Posted: 17 Jan 2009 09:16
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Hi Chris,
Quality Score is largely determined by factors such as CTR, relevancy of the search phrase to the ad group, and relevancy to as well as the quality of your landing page.
See if you can fine-tune each factor. It should improve your Quality Score.
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Marktech
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Joined: 8 Jan 2008
Posts: 219
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# Posted: 17 Jan 2009 12:48
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Google Adwords seems tough to me. I've tried over and over to create a successful campaign with no luck. Either no clicks/sales or a lot of clicks and no sales. Oh well, back to the drawing board...
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GavinStephenson
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Joined: 24 Apr 2008
Posts: 95
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# Posted: 17 Jan 2009 17:17
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Mike Dillard as A new book coming out lauching monday.. 19th jan.. Should be great, I always recommend his work
So much value
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Homeboy
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Joined: 4 Feb 2008
Posts: 219
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# Posted: 24 Jan 2009 20:07
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Of course, you could just use Yahoo PPC instead, they still have millions of visitors (not as many as Google, but still lots), and you don't have to worry about Quality Scores. They're also a HECK of a lot cheaper than Adwords, therefore a much better testing ground for newbies IMO.
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cherie27
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Joined: 27 Nov 2007
Posts: 676
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# Posted: 26 Jan 2009 09:34
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You should study how PPC works first.
As PPC is like a sport car, without proper handling, you will crash anytime.
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