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Mum2haley
Forums Member
Joined: 6 Sep 2008
Posts: 2
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#1 · Posted: 14 Sep 2008 22:31
What is this? I hear this mentioned occasionally, but I have no idea what it is. Can anyone help?
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Newbie Shield
Joined: 22 Sep 2007
Posts: 2226
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#2 · Posted: 15 Sep 2008 10:20
Hi Mum,
It's a metrics script created by Google designed to help you track your site visitors.
You can use it in a number of ways to improve your flow and conversions. It also provides visitor statistics.
It's a tad sophisticated and advanced, but it's worth the study time 
You might consider looking into it once you are well into the intermediate stage of online marketing and you've had a self-hosted site up for several months.
~Newbie Shield~
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jaugustat
Guest
Joined:
Posts:
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#3 · Posted: 15 Sep 2008 22:04
You get this option on your Adwords account when you choose to upgrade for free to "Standard" from "Basic"
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pcwork
Forums Member
Joined: 12 Aug 2006
Posts: 1650
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#4 · Posted: 15 Sep 2008 22:50
It is similar to stat counter, but has more features.
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Loomis
Forums Member
Joined: 10 Sep 2008
Posts: 70
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#5 · Posted: 20 Sep 2008 01:13
A very strong tool in your internet marketing, I would implement the code right away if you have a website. Great for researching your target market.
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Newbie Shield
Joined: 22 Sep 2007
Posts: 2226
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#6 · Posted: 20 Sep 2008 13:10
Hi Loomis,
More isn't always better - especially not at first.
Beginners are struggling to identify and understand the basics. They are decidedly quite overwhelmed with information overload and more than their fair share of fear.
I value the tool but it would just add to a beginner's difficulty.
Many folks haven't even tried a self-hosted site yet or they just put one up. Instructional comments should be put into perspective and carefully worded with the general level of the community in mind. There are always exceptions but this isn't one of them.
Metrics are important but the more sophisticated ones are for the intermediate level and the expert level. Google Analytics is not a beginner's tool as a whole.
Welcome to the forum.
~Newbie Shield~
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aabliss551
Forums Member
Joined: 20 Sep 2008
Posts: 3
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#7 · Posted: 20 Sep 2008 13:37
Newbie Shield: Google Analytics is not a beginner's tool as a whole.
Definitely right. Statcounter is fine for people who just want to track basic visitor information and where traffic is coming from. But by the post Mum2haley made, I don't think he/she is even considering using either of them
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Sonni
Forums Member
Joined: 10 Jun 2008
Posts: 448
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#8 · Posted: 20 Sep 2008 13:40
I agree on it being difficult for beginners when I did the google analytics lesson in the 30DC I never did understand it, even after I did it twice, so I decided I would come back to it later on after I understand basic principles first. It's a cart before the horse thing.
Sonni
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JustinPhillips
Forums Member
Joined: 16 Jun 2008
Posts: 5
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#9 · Posted: 20 Sep 2008 19:14
It's absolutely necessary to get used to Google Analytics. It can tell you whats working and what isn't with your internet marketing as well as help you understand what the user is doing once they visit your website. Take the time to get used to it and learn the ins and outs of it! It can help you focus your time better when you realize that some internet marketing simply isn't working.
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Loomis
Forums Member
Joined: 10 Sep 2008
Posts: 70
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#10 · Posted: 21 Sep 2008 23:48 · Edited by: Loomis
I guess my view on the internet is to throw yourself into something, I find that is the best way I learn.
Maybe google analytics is for the intermediate level, but either way its a great tool and it will do anyone looking to make something of their online endeavor a ton of good to learn.
Thanks for the welcome Newbie Shield
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Savvie
Forums Member
Joined: 21 Oct 2007
Posts: 36
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#11 · Posted: 22 Sep 2008 00:37
I've heard some people are using Clicktale.com
It gives you some nice details such as where your visitors are coming from, how much time they are spending at your site, and it even has movies you can watch of what each visitor looked at while checking out your site.
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karma
Forums Member
Joined: 27 Aug 2008
Posts: 54
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#12 · Posted: 29 Sep 2008 15:14
I signed up for Google Analytics recently and find it very informative, granted you have a steady flow of traffic to your website. If you have just started a new website for the first time it would be pretty confusing and you are better off concentrating on increasing the traffic first. Overall it is an invaluable tool and you can use it along with your Google Adwords campaign.
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