How to generate new leads??

Discussion in 'General Marketing' started by Anand, Apr 12, 2010.

  1. Anand

    Anand New Member


    My name is Anand Panchal and I m new to the forum. I am looking for some good ideas that work for people in generating new leads for their business.

    Basically looking for ideas that you are presently using to generate new leads. Any suggestions would be helpful.

    Anand Panchal.
  2. Matt Zenittini

    Matt Zenittini Silver Member

    I recommend simply setting up a nice squeeze page giving just enough information to tease the person and make them want more.

    Give them the official business tour or videos once they put in their information.

    That way you generate VERY targeted leads that don't waste your time.. And some will sign up for your business right away.

    Good Luck =]

  3. lmiller14

    lmiller14 New Member

    1) Post articles on Ezine, make sure you have good keywords
    2) Create a facebook business page. Post great content
    3) Create a blog and update at least 3 times a week.
    4) Get a Twitter account and post your facebook page and blog updates on it. Make sure you use 25% of twitter for biz and 75% for other engaging links to share.

    Good luck!

    - Lark Miller
  4. talfighel

    talfighel Silver Member

    Set up a page where the person can opt in for your list and give him or her some good reasons why they should opt-in. What ever you niche is, take a look at others and see what they do. Don't copy them but get some ideas.

    Then when everything is in place, start to advertise your site everywhere you can think of.

  5. ShawnCharles

    ShawnCharles New Member

    Write at least one article per day and then post them to several different article directories, join some forums and make posts frequently, set up a ppc campaign, advertise in ezines, and make some videos to upload to places like youtube.

    RICH4NURICHE New Member

    Anand, before you start posting to generate leads, it's also very important to use a way of tracking the leads you generate. You can be all over the place on all sites and blogs but if you don't know where any/all of your serious, quality leads come from then you won't know what area to focus on to keep generating those leads from. Once you have a system set up and in place, make a plan on where you want to post. Hope this helps.
  7. hummingbird81

    hummingbird81 New Member

    If you have squeeze page and autoresponder and only need traffic tips I suggest sending ezine solo ads.
    Recently I used and I got nice results: 5 opt-ins per 246 hits. Now I'm testing few free safelists.

    Also I bought 35000 visits from, but it wasn't so effective- only one person downloaded my free ebook per 36075 hits. Frankly, I was expecting better results.

    Also I signed up for few manual traffic exchanges, but if you are a free member, you need a lot of time for surfing for credits. If you invest some money and upgrade your account, you will get free credits and it's more effective. Otherwise you have to spend few hours a day for surfing... You must be careful with sites which you find during surfing- there is a lot of trash unfortunately. Simply don't sign up for everything you find there.

    Good ways to get traffic are too: articles, press releases, blog posts. Also I found Twitter very effective, especially if you use some kind of software or online service, which let you follow people automatically, send scheduled tweets and direct messages to new followers etc.
  8. wealthbuilders

    wealthbuilders New Member

    These are all great advice for you, however I would caution you against PPC if you are unfamiliar with it. Atleast in the beginning, I would focus on more free methods if you are willing to work for your leads. As you become a more proficient online marketer than you can look at PPC, but do your homework: keyword research - research your keywords heavily. Wordtracker is a great tool for SEO and keyword research. Know your budget and don't let your emotions get the better of you! Goodluck! [​IMG]
  9. gjohansson1

    gjohansson1 New Member

    I use traffic exchanges still. I also do advertising co-ops. Essentially, the co-ops are just higher exposure in traffic exchanges that costs a lot less than purchasing credits and hoping you get results.

    Solo ads are great if you can write good copy. I have 1 ad with 2 different subjects that works well. Keep your ads simple and track them.

    Track everything you do. I use NPN and Trafficwave for my tracking.

    I would not suggest buying leads or traffic unless its an advertising co-op. PPC is great but learn TONS before you get started. Also look for special advertising credit offers.

    Video marketing is great. Just keep your videos to the point and give a lot of value to your viewers. Think how can I help them?

    You should have more than enough on your plate to start generating plenty of leads now! [​IMG]
  10. carterstory

    carterstory New Member

    Anad, can you share what you are doing now?

    If you aren't doing a lead capture page, do it..

    Post to forums in your niche with 2 links in your bottom.

    Do Pay Per click.. but take the time to learn how to do it first.. I did PPC once before and had no clue, I was paying through the nose with little to no conversions.. now i"m paying 80% less and getting conversions due to some classes I took (I'm paying about .50 a lead right now)

    Start writing a blog for your niche and for marketing tips, this will add value to yourself and people will see you as a leader.
  11. MarketLifelines

    MarketLifelines New Member

    Try an online marketing coach if you do not already have the skills. Train hard and wide. It is the key.

    For your lead generation, you need a website and a squeeze page on which you will collect prospect leads that you can market to. To get traffic to your squeeze page you need, you can use most of the marketing strategies.

    Some of these include using twitter and facebook. And writing, writing, writing. You will need to post lots of articles in forums, blogs, Ezines and many other directories.

    You cannot go wrong. But you can be sure it is not an overnight affair.
  12. Ebrissa

    Ebrissa New Member

    Hey Anand,

    You def have some great advice from people on here. I would say create your own website in whatever you want to specialise in, have an opt in form and make sure to give VALUE to your leads [​IMG]
  13. odlanor9

    odlanor9 New Member

    Hey Anand -

    I see you've got an abundance of suggestions already.

    The one thing I would definitely recommend is just commit to 2-3 strategies, whether article marketing, forum marketing, blogging, twitter, facebook etc and just do it every day.

    You won't see results overnight, but within your first 30 days you will see 15-20 leads come in daily.

    Best of luck and repost if you need more help

  14. anthony2313

    anthony2313 Member

    I love to generate traffic my using articles, solo ads.

    But there like 100 different ways to generate traffic online
    and offline.

    You should study John Reese, Stephen Pierce, Armand Morin

    these guys are traffic masters
  15. lsj99

    lsj99 New Member

    I am definitely going to look up the people you suggested, Anthony 2313. I am learning a lot here. I just started an ad campaign on Yahoo. I started really cheap per day budget and haven't seen any ad clicks yet. Just got started today. How much should I bid for clicks? What is average?

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