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solanzz
Guest
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#1 · Posted: 26 Jul 2011 14:58
What is On-Page SEO and Off-Page SEO? I really need to know about on-page seo and off-page seo which is helping a lot to get more information about it.
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Just2EZ
Joined: 14 Nov 2010
Posts: 747
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#2 · Posted: 27 Jul 2011 01:55
On page is the words and meta tags you use on your site.
Off page is links pointing to your site from other ranking sites.
Both are discussed in more detail on here in other posts.
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Chrissy15
Forums Member
Joined: 3 Aug 2011
Posts: 10
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#3 · Posted: 3 Aug 2011 07:32
Hi, as Just2EZ said, on page SEO is what you do on your site to help Google and the other search engines to understand what your web page is actually about and determine how to deal with it.
Such things like ensuring you have your keyword in the title, and in the description etc. Keyword density is a factor too, and having an "alt tag" for any images on your page.
There are some great Wordpress plugins which can guide you about on page SEO and give you a score to work towards.
Off page SEO is the things that happen outside of your site to help it get ranked, i.e. backlinks. Quality and diversity of backlinks is important, as well as the number of backlinks pointing to your website and / or page.
Hope this helps.
Chrissy
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loner44
Forums Member
Joined: 15 Jul 2011
Posts: 28
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#4 · Posted: 3 Aug 2011 10:19
If you think about it, the words themselves already explain quite a bit. on page seo is the "inside work" you do to promote your website - clean up your HTML code, fix broken links, make your site architecture more crawlable, keyword optimization of your content and all the essential page elements.
Offpage seo is attracting links to your website by various means (depending on your niche) - article writing, backlink research, social media optimization, blogging, etc...
The rule of thumb is to do "inside" cleanup first before inviting people from "outside".
Here is a more detailed SEO workflow:
- Do keyword research to see if there are keywords with good search volume/competition ratio you could focus on; do an initial rank check for all the keywords you find;
- Optimize your site's pages for the keywords selected
(no more than 3-5 keywords per page);
- Do backlink research using backlink checking/competition analysis tools or by hand using link:site.com search operator;
- Do link building with the sites you found via competitor research and get more links by blogging, article writing, doing product reviews, promoting your site on yahoo answers, posting on forums, and whatever else you find fruitful for your niche.
- Constantly monitor ranking changes with rank tracker tools - some do it weekly, some crazies like me - daily )
Read up on SEO basics on Dan Richmon's SEO In Practice free training module. Should come up as top in search results.
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sunnyblue
Forums Member
Joined: 23 Apr 2012
Posts: 49
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#5 · Posted: 5 May 2012 05:15
OP gave the detailed explanation of on-page and off-page seo.
To cut it short, on-page is done on your web page and off-page is done on other site's web page (a process of linking your site to others).
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