Discussion in 'General Marketing' started by accuratemessage, Jul 26, 2011.

  1. accuratemessage

    accuratemessage New Member

    Our answering service is small enough to be work at home, but large enough to be a small business. I have had minor success with faxing our ads. I was curious if anyone had tried this approach. I would say that a $160 a month client for 300 faxes isn't bad. But, I am still wondering if I should continue with this approach. Any thoughts?
  2. Just2EZ

    Just2EZ Moderator

    accuratemessage: I would say that a $160 a month client for 300 faxes isn't bad.
    Please clarify, are you spending $160 or charging $160 for 300 faxes?
    If you are spending that it seems there are more cost effective ways.
    You can buy ads in a newspaper for less than that and reach thousands.
    Spend that on SEO and you will reach even more targeted customers.
    The faxes you send are good for a day, other methods have shelf life.
    I know I have personally thrown away thousands of junk faxes.
    (or should I say, put in the re-cycle bin)
  3. mountainmom5

    mountainmom5 Gold Member

    Isn't faxing a bit outdated? Unless you are targeting businesses that have a fax machine hooked up all the time. Most people don't have fax machines anymore.
  4. FreeCashMan

    FreeCashMan Well-Known Member

    I know of someone that does fax marketing from time to time. He says it has produced for him. I think he does more than 300 though. More like into the thousands.

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