There are four things you need to know about forums before you can use them to get subscribers. #1 - Forums require registration. This prevents automated programs from flooding them with ads called “forum spam.” Signing up usually requires you to enter a username and email address. You’ll be sent a confirmation email to verify your registration. #2 - When you post on a forum, your goal is to help someone . Forums are not places to blatantly sell. You’re there to answer questions, offer advice, and share your own experiences. In other words, you’re building relationships. The way you get opt-ins is through your “signature file.” This signature file automatically appears at the bottom of your post. In it you’ll include a link to your website. You’ll learn how to create a signature file later in this report. The red arrow points to the signature file. The underlined text is a link to a website. #3 - Most forums and communities have rules that govern the behavior of their members. The rules are simple and can be boiled down to just a few points: Post legitimate questions and helpful answers. Don’t “spam” the forum with sales pitches. Blatant advertising is NOT allowed. Be nice! Forums expect you to be polite and friendly to their members. #4 - Forums are great places to learn about your potential customers. In fact, there’s no better way to learn about people who are interested in your topic than to communicate with them directly.