What to offer?

Discussion in 'General Advice' started by RichKid, Jun 14, 2015.

  1. RichKid

    RichKid New Member

    Hello MLMers, what value do you offer to your visitor so they can give you their email? I got my lead capture page finished along with my sales letter and email compaign all ready and go. I think what hurdle me at the moment is knowing what to offer. I wanted to offer something along the line of list building or driving traffic but I'm not sure how that is relevant to my emails though. Let's assume I am giving away 'how to build a list".. do I talk about that in the email? Abviously not. My emails are for different purpose. So.. I'm looking for some directions. If anyone has experience I'd love to hear your insights! Thanks!
    Any advice is greatly appreciate it.

    Edit: I guess I can use it as a bonus.
    Last edited: Jun 14, 2015
  2. RichKid

    RichKid New Member

    I found a way to do to it. I will use it as a free gift but after they opt in, the first email that is sent right away will only be a confirmation only. For example "As I promised..here is your free gift. If you have any questions I am here to answer you etc".. No selling at this point. Not until the later emails. This works for me.
    payment proof likes this.
  3. A8ch

    A8ch Gold Member

    You want to offer something that's related to the product you are providing.

    For example:

    If your main product is a set of video tutorials on how to build a website, your squeeze page giveaway
    could be a short video on "Seven Website Mistakes to Absolutely Avoid". Showing people what to avoid
    is one way to provide free valuable content, demonstrate your knowledge as an authority and boost
    interest in your main video course.​

    Select a freebie resource that functions as an incentive or preview that creates interest in your main offer, and then go from there.

    Last edited: Jun 15, 2015
    RichKid and payment proof like this.
  4. RichKid

    RichKid New Member

    Thanks A8ch, well I don't necessarily sell product. I sell membership. My goal is to get people to sign up as as Distributor/Representative. So all my emails are just that - to convince others to join and of course the awesome benefits that are included in the opportunity. But no product is required to sell. I know some will say accuse me of a scam but what I'm doing isn't a scam. Does it have products? Sure it does. Those products are just for personal use. So no selling is required. I hope you understand where I'm coming from. This is why I am so confused about what to offer. All I can think of right now is to give out information like how to avoid pitfalls in mlm or how to drive traffic, generate more leads. My emails mostly are going to talk about the opportunity and getting them to sign up. I don't know if this make sense. It sound a little off topic to me, though. It doesn't seem to match quite well. If I am selling a product then you're right, it makes more sense to offer a gift that is related to what I am selling.
    Last edited: Jun 15, 2015
  5. payment proof

    payment proof Well-Known Member

    Freebies are always popular and the niche itself can be highly competitive.

    With that said though, people love freebies. :) If you are offering a freebie and your competitor isn't, that may help more people choose you.

    YAGOOFT Active Member

    Agreed, free offers motivate people to act, and a landing page offering a free distributorship is the most powerful of all incentives to capture a prospects attention, works for me.

    Success to all,
  7. RichKid

    RichKid New Member

    Some programs have very little start up cost. If people are not willing to spend that much to add value to their life then it's pointless to pay it forward. If it's doing well for you then I wish you all the best.
  8. John_Moore

    John_Moore Member

    Normally offer some type of guide or free pdf that i sometimes write myself or outsource
  9. John_Moore

    John_Moore Member

    Depends on the niche but some type of information aka a free ebook. The knowledge inside that free gift need to be compelling enough for anybody to give you their email.
    payment proof likes this.
  10. Dereco Cherry

    Dereco Cherry Member

    Offer them something that will keep them tossing and turning at night like they gotta have it. Something that's congruent with your target market. Since you said network marketing offering them a way to generate leads such as a check list or cheat sheet or even some type of audio or video for sources of leads. Just make sure it's something that will help them.
    RichKid likes this.
  11. talfighel

    talfighel Silver Member

    If you are in MLM, the company that you are with should give you your own opt in page to collect leads.

    YAGOOFT Active Member

    Interesting question,

    The most simple thing to promote would be what everyone wants and needs to succeed, LEADS. No matter what type of business you promote, without leads who will convert into purchases, you are wasting your time online or off. We all have learned over the years that you need to advertise, and I had learned this in my traditional businesses, as well as my online businesses, if you don't advertise, you have nothing. Those who figure out the best means of advertising their businesses wins, simple.

    Having evaluated and tested every known means of advertising, it can kill you if you don't choose wisely. I spent a fortune advertising over the years, and nothing beats referrals from all the rest. Customer referrals is the route to success in any business. I built my first business using this long standing strategy and was able to save thousands by not wasting it on advertising here and there and everywhere. Another lesson learned, what worked yesterday does not mean it will work today, never mind tomorrow. Lesson learned, you have to stay ahead of the trends.

    The most cost effective means to create leads is to offer the same benefits to others whereby your referrals will generate more referrals with the right system. Leads are one thing, converting the leads is another. Having the full package is essential, and now you can access it all from one source rather than have to research and pick and choose from several vendors. Lead Lightening Business Blaster Lead System is the place to start. For just $7.00 you can start building your list with all the tools needed to succeed. Having evaluated every business building tool on the market, this is one you have to evaluate for yourself. Glad I did, got a dozen qualify leads in first week, and with capture pages, autoresponder and other must have tools to promote online or off, this is a must have system for beginner or professional.

    Success to all,
    payment proof likes this.
  13. RichKid

    RichKid New Member

    Yes! A lead magnet. (y)

    I am giving a free traffic strategy away and after the visitior opt-in, I send them straight to my video showing this exact strategy. From here they can download a "cheat sheet" I've created. So where does my biz opportunity come into play?

    Question.. do you redirect the visitor straight to your biz offer or not? :unsure:

    Well, I can think of a possible scenario. I could decide to promote my biz through the email follow ups.. but I don't know if this is a good idea or not. Which method do prefer? Or can someone give me some suggestion. It'd be great. Thanks.
    Last edited: Nov 8, 2015
  14. Popche

    Popche Member

    Offer what is good for your traffic. Give them value.
  15. Max Jensen

    Max Jensen New Member

    I agree. Providing value is SO important. The more you give, the more you get! :)
    payment proof likes this.
  16. Dereco Cherry

    Dereco Cherry Member

    I would not redirect them to your biz offer but instead connect with that lead then determine what their need is. They may or may not be looking for a biz but you won't know that unless you talk to them and ask. Feel free to check out my blog where I have a couple of post that should help with that exact problem. Hope that helps.
  17. Gilded1

    Gilded1 New Member

    It all depends on the niche that you are attempting to reach with your product. Just make sure that it's something that is related so that it makes sense. That's what I enjoy about this. You have the freedom to create and just do whatever comes to mind.
  18. Author J Oman

    Author J Oman New Member

    ABSOLUTELY agree with Gilded1!

    From doing projects with 26 millionaires, I got an inside look at some pretty amazing secrets to success.

    And, just like Gilded1 said... If someone isn't offering what a specific group of people would jump at the chance to get, how could they expect people to want it, and take action to get it?

    Having a magnetic product, or service, to offer, and then letting the right people know about it in powerful ways, makes all the difference in the world.

    Not to brag or anything. But, my 1st book 'Conversations with Millionaires' (with those 9 millionaires), became a #1 Best-Seller by getting the word out about it to 1,000s of people who were specifically interested in making money & wanted to become successful.

    Then, I did another project with 7 more millionaires that went gang-busters. Followed by 'Conversations with Female Millionaires' with 8 more millionaires.

    Before I did those projects I was a Featured TV Success Story on TV with a few other millionaires.

    So, from all those insider experiences, I was able to discover the steps to success all these millionaires use, & have in common, included inside an eBook called 'Unlimited Home Business Success' (at: http://JasonOman.com/Home-Business-Success ).

    Anyway, point being, creating a winning offer which 'Unlimited Home Business Success' can help you do, is 1 of the MOST important factors in becoming successful.

    It's made all the difference in the world for lots of people! So, why not follow in the footsteps of success by doing the same thing, right?

    In fact, 1 of the things you can do, as well, is to use those steps to create an offer you can use to get paid to attract prospects & leads for any other program, or opportunity, you're involved with too!

    Hope you take action on this to launch yourself to the success you desire!

    To the success of your DREAMS,

    Jason Oman
    Featured TV Success Story
    #1 Best-Selling Author of 'Conversations with Millionaires',
    coAuthor of 'Conversations with Female Millionaires',
    Creator/Author of 'Millionaire Money Formula',
    Creator/Author of 'Unlimited Home Business Success',
    Author/Creator of 'Instant Best Seller Secrets',
    coAuthor of '6-Figure Code'
    More about me is at: http://JasonOman.com/AboutJason

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