You can market and increase traffic to your website by writing for blogs or article directories. Individuals can come to your site by clicking links in either a blog post or an article. Search engines will notice your links in both blogs and articles and enhance your important backlink count. There are a few differences between writing for blogs and writing articles. And, it's those distinctions that draw some people to blogging and others to article writing. -- Article Writing You compose articles principally to publish them in article directories and possibly on your personal website. Since articles will probably be distributed to several directories, articles authors often "spin" the content to present every article directory with a unique rendering of the article. While you receive backlinks from both article directories and blogs, articles have a big advantage. From the article directory your articles can be downloaded and published on additional sites or in newsletters. This allows articles to have wider exposure to additional people. Moreover, because your bio or resource box accompanies your articles, you links achieve broader exposure and can propagate throughout the Web. Because an article is first published on an article directory, it must conform to the terms and conditions of that directory. Some directories restrict article length, your article's subject, and generally require accurate spelling and grammar. This causes your article to be a more formal work than a blog post. You typically cannot include self-serving links within the article body. But, you can usually add two or thee self-serving links in a short bio or resource area that will appear and the end of your article. Your article usually focuses on a single point or theme. It stands alone. Consequently, it will deal with only a small segment of a subject. Nevertheless simultaneously it should supply adequate details to make your article informative. -- Blog Writing As you write a blog post as a guest blogger on someone else's blog, you'll need to follow exactly the same guidelines for creating articles Generally, though, you write blog posts for your personal blog. Writing blog posts for your own blog is very different from article writing. Individuals reading your blog expect you to be trustworthy, direct, and supply information. You are not expected to be formal and normally are in total control of your posts. This means that the subject, length, spelling and grammar restrictions imposed by nearly all article directories do not apply. Most blog owners seek to add up-to-the-minute content to their blogs every single day. Because of this, your blog posts may be any length. Some days your energy level allows creating more than other days. You could write a handful of sentences or a whole page. It's up to you and depends on what you want to communicate that day with your readers. Because it's your blog, you are able to add links to your sites anyplace within your post. You don't have to reserve them for a "resource" area such as you would for an article. Furthermore, blogs could have your advertisements in a side bar, at the top or bottom of the page, or maybe between posts. Not only that, your blog posts are often associated with or even dependent on prior posts. You could possibly be describing your experiences on a particular topic over an expended period of time. And, you can bring in many related or unrelated subjects in your blog posts. Most bloggers invite comments on their posts. As a result, you are able to truly have a dialog with people reading your blog and have the conversation become a lasting component of the blog. Overall, whether or not you like creating articles or blog posts, you will receive benefits from your efforts. Therefore, promote your articles or blogs and observe your site's popularity climb.