Yahoo Search impressions down?

Discussion in 'Website Promotion' started by carterstory, May 11, 2010.

  1. carterstory

    carterstory New Member

    Anyone else notice a decrease in Yahoo volumes? I noticed that my impressions have dropped about 1/4 of the amount, and my CTR and conversions also dropped.

    I know that CTR and Conversions are my responsibility, but Impressions shouldn't have dropped.
    Although It's possible as I was low balling the bids on the keywords, that someone came in on my top performers and knocked me down a little.

    Just deleted my campaign and did a complete re-design. (20+ adsets gone, although quite a few were 0's)

    That being said.. I can't wait for the Yahoo / MSN alliance to be complete, I hope that MSN brings their ad network user interface in because it knocks the socks off of Yahoo's back office.. Uploading ads only (microsoft gets the win), Seeing your average position on the results pages (microsft gets the win) sheer number of searches (yahoo gets the big win and elventy billion points)

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